WorldRemit

When I joined this purpose-driven fintech in 2020, there had never been an Art Director on staff. The work created in and out-of-house was not cohesive and varied greatly in quality of concept + craft. Working closely with our Head of Creative, I homed in on our brand story by putting our customers' stories at the heart of everything we put out. Here is a small selection of work I directed while at WorldRemit.

Creative Direction, Art Direction, Brand Marketing
Broadreach Campaign 2020 (TVCs)
CD: Natalie Reiss  |  AD: Chiara Bajardi  |  Copy: Michele Teboul + Chiara Bajardi  |  Prod House: Local Filmworks  |  Director: David Hayes
US + UK > Africa
AU > South Asia + UK > The Philippines
Diwali 2021
CD: Natalie Reiss  |  AD: Chiara Bajardi  |  Copy: Kat Harty + Chiara Bajardi  |  Illustration + Animation: Studio Desk 
I Fly Two Flags (organic)
CD: Natalie Reiss  |  AD: Chiara Bajardi  |  Video Editor: Jo Martin-Kelly  |  Concept: Ryan Walker  |  Designer: Jesse Cogswell  
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